VeChain Unveils VeBetterDAO, a Sustainability dApp Ecosystem Powered by $B3TR and $VOT3 Tokens

• VeChain has unveiled a new platform that will enable the community to engage, earn, and prosper while promoting sustainability and growing the ecosystem.
• The VeBetterDAO platform is an evolution of the Web3 for Better whitepaper co-authored by Boston Consulting Group.

As promised by the network, the ongoing Mobile World Congress 2024 has delivered exciting news for the VeChain community. VeChain has today unveiled a new sustainability platform dubbed VeBetterDAO. This is a new addition to the VeChainThor ecosystem that aims to engage, incentivize, and reward user activity, to help onboard enterprises and individuals promote sustainability.

VeChain reveals that the platform is an evolution of its Web3 for Better whitepaper, which was co-authored with Boston Consulting Group (BCG). As CNF has reported, VeChain has teamed up with BCG to harness blockchain technology’s potential in promoting sustainability. In addition to authoring research papers, other collaborative efforts have included dedicated project funding, organized hackathons, and strong advocacy for sustainable practices.

The latest unveiling is the culmination of the authored paper’s ideation, discussion, and development with the technical teams and enterprise partners.

We're incredibly excited to announce the launch of our new #sustainability platform – VeBetterDAO – alongside two new tokens $B3TR and $VOT3!

VeBetterDAO is built to become the enabler of a cross-industry sustainability dApp ecosystem, driving adoption of Web3 tech across… pic.twitter.com/wFhxm30SeY

— vechain (@vechainofficial) February 28, 2024

As VeChain notes, sustainability is a vast field that encompasses 17 areas for economic, social, and environmental development under its Sustainable Development Goals. Furthermore, for enterprises, there is a regulatory aspect to consider as they build sustainable practices. VeChain has identified the opportunity this offers and aims to reach one million active daily users in the coming years.

The VeBetterDAO promotes this goal by allowing enterprises and individuals to engage, earn, and prosper while promoting sustainability and growing the ecosystem. The platform has employed the ‘X-2-Earn’ strategy, which allows for actions to be rewarded through blockchain technology.

The community is now welcome to explore the newly launched testnet with key details such as new tokens, dApps, and whitepaper, also revealed. First, the launch of the platform will be done in three phases: Pilot Show Alpha: Testnet Take-off, Pilot Show Beta: Mainnet Blitz, and Go-Live Gala.

Based on the provided timeline, the final phase will be completed at the end of June, coinciding with the birthday of the VeChainThor blockchain.

With the launch of the platform comes the introduction of two new tokens. VeBetterDAO introduces the B3TR and VOT3 tokens. Furthermore, the platform is designed to directly complement the existing tokenomic structure by increasing transaction demand and usage.

The B3TR token will have multiple functionalities in the ecosystem, while the VOT3 token will be the governance token. Significantly, the VOT3 token will be redeemable 1:1 between B3TR and VOT3, via a dedicated swap pool.

To hit the ground running, VeChain plans to run a series of B3TR airdrop campaigns over the coming months. This will ensure wide distribution and reward engagement. The team calls on the community to get involved with one million B3TR tokens that will be airdropped across campaigns from February 28th Feb to June 30th.

Following the news, VeChain (VET) has surged by 6%, extending its weekly gains by more than 20%. At the time of writing, VET is trading at $0.05108. The adoption of the new platform promises greater growth for the Vechain ecosystem and the VET native token while promoting sustainability in the world.