Ondo Finance enters the Asia Pacific Market, focusing on tokenized asset accessibility

Tokenized securities provider Ondo Finance has announced its strategic expansion into the Asia Pacific (APAC) region with the opening of its first office.  The U.S.-based company, which currently boasts nearly 40% of the global market share for tokenized securities, has made significant strides in democratizing access to U.S.-based asset classes, including U.S. Treasuries and money […]

Jan 22, 2024 - 08:39
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Ondo Finance enters the Asia Pacific Market, focusing on tokenized asset accessibility

Tokenized securities provider Ondo Finance has announced its strategic expansion into the Asia Pacific (APAC) region with the opening of its first office. 

The U.S.-based company, which currently boasts nearly 40% of the global market share for tokenized securities, has made significant strides in democratizing access to U.S.-based asset classes, including U.S. Treasuries and money market funds through its innovative products.

Ondo Finance global leader in tokenized securities

Ondo Finance, led by its founder and CEO, Nathan Allman, has gained prominence for its commitment to offering high-quality exposure to U.S. assets through tokenized products. As of now, the company provides three distinct tokenized offerings: OUSG, OMMF, and USDY. 

These tokens have garnered significant attention and traction among both institutional and retail investors seeking exposure to the stability and potential returns of U.S. asset markets.

Active APAC crypto community attracts Ondo Finance

The decision to expand into the Asia Pacific region comes as no surprise, given the dynamic and rapidly growing crypto community in the area. Ondo Finance believes that its tokenized securities align perfectly with the interests and demands of this flourishing market. 

By opening an office in APAC, the company aims to tap into the region’s potential and further strengthen its position as a global leader in tokenized securities.

Ashwin Khosa appointed as Vice President of business development

To spearhead its expansion efforts in the APAC region, Ondo Finance has appointed Ashwin Khosa as the Vice President of Business Development. Khosa brings a wealth of experience to the role, having previously worked for prominent crypto companies like Tether and Bitfinex. His expertise in the field is expected to be instrumental in forging key partnerships and driving growth in the region.

Recent product launches and expansion efforts

In recent months, Ondo Finance has been making strategic moves to enhance its product offerings and market reach. In November, the company collaborated with the Mantle Network to launch USDY, a tokenized note backed by U.S. Treasuries and bank deposits. 

This innovative product has garnered attention as a secure and efficient way to gain exposure to traditional financial instruments within the crypto ecosystem.

Additionally, Ondo Finance expanded its presence by launching USDY on the Solana blockchain in December. This move not only showcases the company’s commitment to embracing emerging blockchain technologies but also opens up new avenues for investors seeking seamless access to tokenized assets.

While Ondo Finance has officially announced its foray into the APAC region, the company has not disclosed the specific location of its office in the official statement. As of now, the company has yet to respond to inquiries from industry publications, including The Block, regarding the exact office location and further details about its APAC expansion plans.

Looking ahead, Ondo Finance is poised to capitalize on the tremendous potential of the Asia Pacific market. With its proven track record in providing tokenized securities and the appointment of Ashwin Khosa, a seasoned industry professional, as Vice President of Business Development, the company is well-positioned to thrive in this dynamic and rapidly evolving ecosystem

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