Byron Allen’s $10B McDonald’s race discrimination suit heads to trial in ‘close call’ decision

Allen accused McDonald's of relegating his networks to an "African American tier" with a separate black-focused ad agency and much smaller ad budget, depriving them of tens of millions of dollars of annual revenue.

Dec 5, 2024 - 00:46
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Byron Allen’s $10B McDonald’s race discrimination suit heads to trial in ‘close call’ decision
Allen accused McDonald's of relegating his networks to an "African American tier" with a separate black-focused ad agency and much smaller ad budget, depriving them of tens of millions of dollars of annual revenue.

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